Enterprises University of Pretoria: Event Management Course

Course Fee R999.00

What this course is about

The Introductory Course in Events Management provides you with a fundamental overview of events coordination with a strong focus on the events management process at its core. The course covers specific aspects of events management and include planning, project and risk management, marketing and budgeting, and event evaluation. During the course, you will gain the requisite skills and knowledge to successfully bring a concept to life, plan accordingly to execute seamless events, and coordinate the full scope of events from beginning to end.


Who should be doing this course

This course is ideal for anyone who is interested in event management, and is wanting to master the basic skills of organising and executing a successful work event, sport event or school event.


Learning Outcomes

After completing this course, you should be able to:

Conceptualize the event

Market the event

Project manage the event

Organising the event team logistics and risk at 'My Events'

Compile the budget and manage the budget for the event

Evaluate the event


How is the course mark calculated?

Your course mark is calculated using the average mark obtained in each of the Chapter tests. In order to pass this course, you must obtain a final course mark of at least 50%. This means that even if you fail a few of the chapter tests, if your test marks in the other chapter tests are high enough you will still be able to pass the course. Good Luck! 

Study At Your Own Pace!

We’ve created our courses to suit your busy life! The duration of this course is based on a student guide where one 300 – 500 word article is read per day, and the assessment is done on a separate day after the relevant articles have been reviewed. But you can do the course in your own time and at your own pace. If you choose to do two readings per day, it will take you half of the estimated time, four readings per day means doing the course in a quarter of the time etc. We leave that decision up to you! 

In the 9 chapters of this course you'll be covering the following areas:

CHAPTER 1 Introduction to Events
CHAPTER 2 Characteristics of a Successful Event Manager
CHAPTER 3 Marketing of Events
CHAPTER 4 How to Project Manage the Event
CHAPTER 5 Organising the Event Team
CHAPTER 6 Event Logistics and Risk
CHAPTER 7 How to Budget for your Event: Financial Planning Basics
CHAPTER 8 The Event Manager as an Entrepreneur
CHAPTER 9 Evaluating the Event

Dr Elizabeth Ann du Preez


Elizabeth Ann du Preez (PhD) is a senior lecturer in the Division Tourism Management, Department of Marketing Management at the University of Pretoria. She lectures and supervises students at the postgraduate level. Areas of research interest include destination marketing and management, sport tourism, and environmentally responsible behaviour of tourists. She has undertaken and participated in various research projects for industry stakeholders, including aspects of destination competitiveness, tourism experiences, sport tourism strategy and curriculum development. She has also presented components of capacity building courses for public administrators. Academic publications include articles in accredited journal and conference papers.

Professor Elsamari Botha



Event Management

Sifiso Victor Manyana

I really enjoyed the course, all is well, course well set out and easy to understand for that matter its also affordable and flexible no stress and rush, it helped a loth to also keep my mind away from a lot of stresses, personal and work related stress. Thank you.


Event Management

Linda Mashoko

It's fine and Fabulous idea course

Not sure if this is the right course for you?

Let one of your career counselors help you make the right choice.

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